NOT JUST FLOWERS. A FEELING.

THE STORY BEHIND THE BRAND AND IT’S FOUNDER.

Zoe from Botanical Quarter, floral stylist and studio founder in Melbourne

THE STORY.

I started Botanical Quarter after leaving the corporate world — knowing deep down there had to be something more. Something beautiful. Creative. Something that moved people.

Then I found flowers. And everything changed.

I fell in love with the way blooms can instantly shift a space, tell a story, and make a moment feel utterly unforgettable. I fell in love with weddings, and all things love.

Now, I design wildly romantic and deeply personal floral experiences for couples who want their wedding to feel like them — not like everyone else.

THE PHILOSOPHY.

WE DON’T DO COOKIE-CUTTER. WE DON’T DO SOULLESS TRENDS.

We believe wedding flowers should move you. They should reflect your story, your style, and the season you’re marrying in. At Botanical Quarter, we lead with creative instinct and calm confidence so you can hand over the reins and trust the magic will follow.

LED BY ZOE.

FOUNDER. CREATIVE DIRECTOR. STYLIST. FLORIST.

I’m Zoe - a former corporate cog turned full-time romantic. I bring an intuitive eye for detail, a deep respect for beauty, and a warm professionalism that helps couples feel instantly taken care of.

I know what it feels like to be stuck in something that doesn’t fit. Now I help others step into something that finally does.

THE VALUES.

CREATIVE PROCESS

Trust us to push boundaries and make bold, beautiful choices.

DESIGN THAT MOVES YOU

We design to feel, not just to photograph.

BEYOND THE ALGORITHM

If it’s trendy but soulless, it’s not for us.

KINDNESS & CLARITY

We’re warm, professional, and always honest.

FEATURED IN:

Ivory Tribe logo
Theodore logo
Hello May logo
Wedvibes logo

NOW BOOKING 2025 & 2026 WEDDINGS

If you’re dreaming of wildly romantic flowers and want someone who just gets it, we’d love to hear from you.